Why Organizations Should Care About Personal Information Privacy Beyond Comprehensive Privacy Laws: Reason 1

5-week Privacy Law Series

Reason 1 – Trust/confidence

Individuals care about their privacy. That means they care about what personal information you collect about them and what you do with it. Even if a law doesn’t require you to have a privacy notice (privacy policy) in place, disclosing your business’ privacy practices builds confidence and trust. The absence of a privacy notice could lead consumers to go elsewhere. It is important, however, to make sure everything you say in a privacy notice is accurate, because what you say could be used against you if the statements made do not comport with reality or fail to live up to representations made.

Check back next week for Reason 2 – Security